How to Cultivate Community Over Competition

Jordan talks with author Natalie Franke about the power of community in a world of competition
I'm Jordan!
...and I wear a lot of hats. I have an obsession with helping other ambitious women achieve their dreams while ditching hustle and prioritizing their well-being. Around here, you'll find tips and tools to help you do just that!
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Raise your hand if this sounds like you… 🙋‍♀️

You hop onto Instagram to see what some of your friends are up to and pretty soon you find yourself scrolling through countless feeds and stories. You see all these other people – including family and friends – but you suddenly feel alone, instead of connected.

Maybe  you even notice you begin comparing yourself to the lives you see on the screen, and you feel like you’re not where you’re supposed to be, or where you wanted to be, in life by now.

What started as a search for connection, ended in loneliness and competition.

If you’ve ever felt that way, you’re not alone.

And that’s why I brought Natalie Franke on to the podcast to talk about how to cultivate community over competition in the age of social media.

If there’s anyone who understands the importance of community, it’s Natalie.

Discover The Power of Community Over Competition

Natalie Franke is a writer, entrepreneur, and community builder. As one of the founders of the Rising Tide Society, a group of creative entrepreneurs who gather across the world in the spirit of community over competition, she turned to hashtag #communityovercompetition into a movement that spanned the globe.

During this time, Natalie was also diagnosed with a brain tumor, went through neurosurgery, and struggled with infertility. It was her community that helped her through it all and showed her the true power of authentic community.

Natalie’s new book, Built to Belong: Discovering the Power of Community Over Competition, explores how to find true community in a fiercely competitive world that is often full of scarcity mindset and endless comparison. The book is a bold reminder that we can succeed while cheering for others to succeed too.

Trust me when I say that this episode will speak to you and inspire you to build authentic community!

Learn More

If you’ve ever felt dragged down by the weight of comparison and competition, and you want to start taking steps towards building an authentic community that cheers each other on, then make sure to grab your headphones and tune in to this episode.

You’ll learn:

    • Why we feel more alone now than ever, despite living in the most connected society in history
    • How social media often creates a culture of competition instead of connection
    • The true impact of authentic community
    • Tangible ways to use social media as a tool for connection instead of comparison
    • What to do when your in a group of people who feed on comparison and jealousy

To hear more from Natalie, visit her website at

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Hi, I'm Jordan.
& I Wear a lot of Hats.

I have an obsession with helping other ambitious, multi-passionate women succeed while ditching hustle and prioritizing their well-being. My days are spent writing books, hosting the SHE podcast, and creating resources rooted in biblical values to help you do just that. Glad you're here!

Learn more


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