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I'm an Indiana girl who started a small Etsy shop side hustle in college and grew it into a nationally recognized personal brand. I love writing, educating, and raising chickens with my husband. I'm here to help other multi-passionate, ambitious women (like you!) own their everyday and reach their potential, too!

the blog

Personal, SHE Podcast

You may have heard the common phrase that says, “Done is better than perfect.”  In many ways, it holds a lot of truth. When there’s something on our hearts or minds to start or do, it is generally better to take action rather than waiting around until everything is perfect to get started. If we […]

How to Prioritize Discipline and Excellence in a Fast Paced World

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Personal Brand, SHE Podcast

Does chatting with your ideal audience feel difficult? Like you’re talking to an empty room? You’re most likely missing this one, key detail. Has a guy ever asked you to marry him on the first date? I bet that wasn’t the next question you were expecting from me. But follow me here. We all have […]

Taking Risks & Finding Your Lane as a Multipassionate Entrepreneur

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SHE Podcast

Let’s say you’re working towards a goal and out of (what feels like) nowhere – a different door opens. An opportunity arises. But it feels like a completely different mountain to climb. A new milestone. A new passion. What do you do? Do you walk through the door? Will you look crazy if you change […]

Overcoming Perfectionism As You Pursue Your Dreams

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Personal Brand, Relationships

Ever feel like your career or business take over your life? I remember the moment I realized that a big meeting I had coming up was on the same day as my brother’s, college graduation. (Of course, right.) I knew the meeting was important – but so was my brother. And what else do you […]

7 Ways to Prioritize Your Relationship Over Work

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Faith, Personal Brand, SHE Podcast

Ever feel that your mind is stuck in perfection as the standard? We can be inundated with these unrealistic expectations whether that’s from Instagram, or our friends, or simply our own personal narratives – and quite frankly – it’s down right scary when you feel stuck there. I’ve hit burn out and exhaustion from trying […]

How to Stay Physically, Spiritually, and Professionally Fit

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SHE Podcast

I don’t know about you, but I have DEFINITELY struggled with self confidence. And not only placing and building my confidence on the right foundation, but also how to find consistency in my confidence. Being achievement driven (hello Ennegram 3), my natural tendency is to strive, work, and cross the finish line – no matter […]

How to Get Unstuck, Overcome Others’ Expectations & Set Goals in a Healthy Way

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Personal Brand, SHE Podcast

Should you choose the path to a practical career or one that supports your passions? I recently received a text from a gal essentially asking that question. She really wanted to pursue photography full time, but wasn’t sure how exactly to be able to support herself while supporting this passion. And honestly, thanks to the […]

Practical Ways to Support Your Passion

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Own Your Everyday, SHE Podcast

Sometimes when you start small, or begin something new, you can feel a bit like an imposter or a fraud. You tell yourself, ‘why should someone trust or like something that YOU have created?’ That feeling can seem so strong and real, it’ll leave you thinking you’re stuck in your circumstances or have made all […]

A New Chapter from Own Your Everyday – Overcoming Imposter Syndrome with Intentional Action Steps

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Faith, SHE Podcast

There have been seasons when I look around – and I see friends and family just killin it in their careers and making big leaps forward in life. And while I’m so excited for them and cheering them on, it does make me step back and feel as if I’m over here walking in circles […]

What To Do When You’re Lacking Direction

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Own Your Everyday, SHE Podcast

Ever feel that you are merely attempting to look confident, rather than actually being confident? It can be easy to lose yourself in the process of the image you are trying to portray- rather than actually being the person you want to be. Sister, it’s time to kick the insecurities by facing them head on […]

A New Chapter from Own Your Everyday – Breakthrough Begins with You

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I'm Jordan Lee Dooley. I'm just a simple Indiana girl, writing, speaking, running a small business, and handing out free hugs left and right.